Did your healthcare market research survive the holidays? October 10, 2012 Did you hear that? The sound of mums and dads everywhere breathing a sigh of relief as kids lace up their shiny new shoes and load up their brand new backpacks ready for the beginning of the school year. That’s right – the summer school holidays are well and truly over for another year. But it’s not just frazzled parents who are relieved that school’s back – market research professionals everywhere will be just as pleased that normal service has resumed, especially in the field of healthcare market research. After all, as well as the kids going back into the classroom, healthcare professionals are heading back to the office too, and they are no longer having to cover for their colleagues’ holidays. On the other side of the coin, patients are all back from their annual jaunts abroad, too. written by GKA Read more
Growth Hormone Deficiency and healthcare market research June 28, 2011 Facts about Growth Hormone Deficiency Growth hormones deficiency affects 1 in 3,800 children Although the importance of the pituitary gland for growth was recognised in the late 19th century, growth hormone therapy was only made available in the late 1950s Growth hormone is also known as somatotropin Growth hormone was first isolated from the human pituitary gland in 1956 and the first patient was given human growth hormone in 1958 in Boston, USA Since October 1985, biosynthetic growth hormone has replaced the pituitary-derived hormone in the UK Early diagnosis and treatment means most children with growth hormone deficiency will catch up with other children’s growth and achieve a normal growth rate written by GKA Read more
A Quick Guide to CCGs for UK Healthcare Market Research June 10, 2011 What are CCGs? Clinical Commissioning Groups (CCGs) were established following the introduction of the 2012 Health and Social Care Act, replacing Primary Care Trusts (PCTs) as the organisations responsible for the delivery of a large percentage of healthcare services for the population in their local area. Led by General Practitioners, and supported by a range of other healthcare professionals, CCGs work closely with a range of other public and private bodies, including local authorities and the voluntary sector, to plan, commission and deliver services. written by GKA Read more
Take your qualitative healthcare market research to the next level… October 28, 2010 Opening a window into patients’ lives to understand their behaviour is fast becoming a core element of healthcare market research projects undertaken by pharmaceutical companies, patient support groups and many other healthcare companies. However, bringing together patients with low-incidence diseases or those who find it difficult to travel to carry out the research can be challenging. written by GKA Read more