Who’s who in Lupus? May 31, 2019 Lupus is a long-term medical condition that causes inflammation to the joints, skin, and other organs. It’s an autoimmune disease that means the body’s immune system attacks healthy tissue, and there are two main types of the condition: discoid lupus and systemic lupus erythematosus (SLE). It’s not fully understood what causes it, but things such as viral infections, strong medications, sunlight, puberty, childbirth and menopause can all trigger the condition. Unfortunately, there is no cure for lupus, but if treatment starts early then the symptoms can improve. written by GKA Read more
How to work out a realistic timescale for your patient market research recruitment May 29, 2019 Patients have a completely unique view on diseases and treatment. Their perspective is often very different to the physicians that treat them due to the intimate relationship they have with the conditions they are living with, as well as their personal experience of a range of therapy options. As a result, patient market research can provide a huge amount of in-depth insight into what it’s like living with these diseases, which can help healthcare professionals and pharma companies see things from a new perspective. written by GKA Read more
The arrival of 5G and what it means for healthcare December 18, 2018 Thanks to apps, wearables and other connected devices, patients have never been in more control of their health. All of this new technology in the healthcare industry has huge benefits for stakeholders. So, if the industry wants to keep up with patient demands, it needs to reduce costs and improve efficiency – and next generation networks such as 5G are set to be a pivotal part of this transformation. written by GKA Read more
Who’s who in ophthalmology? November 13, 2013 What is ophthalmology? Ophthalmology is a branch of medicine that deals with the diagnosis, treatment and prevention of disorders of the eyes and visual system. Ophthalmologists are specialists in medical and surgical eye disease, and look after a wide scope of patients ranging from premature babies to the most senior members of the population. written by GKA Read more
Top questions to ask your medical market research supplier July 13, 2013 Whatever the size or subject of your medical market research project, in order to get the most out of your market research you’ll need to carefully choose the best supplier for you. Your market research supplier should be fully briefed, understand your business, your research objectives and appreciate the work you are doing and why you are doing it – and the clearer you are with them from the beginning. The higher chance you have of securing the right participants for your research. Want to find out more? Read on for our top questions to ask your market research supplier; written by GKA Read more
10 top tips for moderating medical focus groups June 1, 2013 It’s not surprising that focus groups are one of the most popular research methodologies out there – after all, they’re a great way to get insightful qualitative results and can be a faster alternative to individual interviews. However, the key to running a successful medical focus group is all in the moderating. A good moderator brings out the best in the participants, peeking into their minds and asking the right questions at the right time to gather deep insights. If you’re thinking about conducting a medical focus group as part for your next research project, read on for our top ten tips on successful moderation; written by GKA Read more